Effective Date: May 14, 2026
DesiWeds (“DesiWeds,” “we,” “our,” or “us”) respects your privacy and is committed to
protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, store, and protect information
when you visit or use our website, applications, planning tools, communications,
memberships, vendor introductions, concierge services, and related services (collectively,
the “Services”).
By using the Services, you consent to the practices described in this Privacy Policy.
Who We Are
DesiWeds is a planning-first platform designed to help modern South Asian couples
navigate culturally complex weddings with more clarity, structure, and confidence.
Website: https://www.desiweds.com
Contact: contact@desiweds.com
Information We Collect
We may collect the following categories of information:
Information You Provide Directly
Certain information you voluntarily provide — including cultural, religious, or ceremonial
preferences — may be considered sensitive personal information under certain privacy laws.
DesiWeds uses this information solely to personalize planning support, vendor
recommendations, cultural guidance, and user experiences within the Services.
We do not sell sensitive personal information or use it for unrelated advertising purposes.
When you use the Services, you may voluntarily provide:
- Name
- Email address
- Phone number
- Wedding date and location
- Budget information
- Vendor preferences
- Cultural or religious preferences
- Guest information
- Uploaded photos or documents
- Account login information
- Payment or billing information
- Communications with DesiWeds
- Survey responses or feedback
- Information Collected Automatically
- When you interact with the Services, we may automatically collect:
- IP address
- Browser type
- Device information
- Operating system
- Usage activity
- Pages visited
- Referring websites
- Session duration
- Clickstream data
- Cookie identifiers
- Approximate geographic location
- Information From Third Parties
- We may receive information from:
- Payment processors
- Analytics providers
- Social media platforms
- Advertising partners
- Wedding vendors
- Customer support providers
- Authentication services
How We Use Your Information
We use personal information to:
- Provide and improve the Services
- Create and manage user accounts
- Deliver planning tools and resources
- Facilitate vendor introductions and communications
- Process transactions and payments
- Personalize user experiences
- Send operational communications and reminders
- Send marketing communications where permitted
- A n a l y z e p l at f o r m u s a g e a n d performance
- Maintain platform security
- Prevent fraud or misuse
- Comply with legal obligations
- Enforce our Terms of Use
- We may also use aggregated or de-identified information for analytics, research, operational
improvement, and business development purposes.
Communications & SMS Messaging
If you affirmatively opt in, DesiWeds may send you:
- Planning reminders
- Appointment confirmations
- Operational updates
- Vendor-related notifications
- Service announcements
- Promotional or marketing communications
- Message and data rates may apply.
- Consent to receive marketing messages is not a condition of purchase.
- You may opt out of marketing text messages at any time by replying STOP or contacting us at contact@desiweds.com .
- Even if you opt out of marketing messages, we may still send transactional or operational
communications necessary to provide the Services.
Cookies & Tracking Technologies
DesiWeds uses cookies and similar technologies to:
- Remember user preferences
- Maintain login sessions
- Analyze traffic and usage patterns
- Improve website functionality
- Measure marketing effectiveness
- Personalize user experiences
- Cookies may include session cookies, persistent cookies, analytics cookies, and advertising cookies.
- You may control cookie preferences through your browser settings. Disabling cookies may affect functionality of portions of the Services.
- Third-party providers, including analytics and advertising partners, may also use cookies or tracking technologies subject to their own privacy policies.
Analytics
We may use analytics tools such as Google Analytics or similar technologies to better
understand how users interact with the Services.
Analytics providers may collect information regarding your device, browsing behavior,
referral sources, and interactions with the Services.
You may learn more about Google Analytics practices at: https://policies.google.com/
technologies/partner-sites
Users may also opt out of certain Google Analytics tracking through the Google Analytics
Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
Vendor & Third-Party Integrations
The Services may include integrations, embedded content, scheduling tools, payment
processors, messaging services, social media features, or vendor communications operated
by third parties.
These third parties may independently collect information according to their own privacy
policies.
DesiWeds is not responsible for the privacy practices of third-party services.
We encourage users to review third-party privacy policies before interacting with external
services.
Payments
Payments made through the Services may be processed by third-party payment providers.
DesiWeds does not store complete credit card information on our servers.
Payment processors may collect billing information, payment details, and fraud-prevention
information subject to their own privacy and security practices.
User Content & Uploaded Materials
Users may upload photos, planning documents, inspiration materials, communications, or
other content through the Services.
Please avoid uploading sensitive information you do not wish to share.
If you upload images, metadata such as embedded location information (EXIF data) may
potentially be accessible.
Users remain responsible for the content they upload or share.
How We Share Information
We may share personal information with:
- Vendors or service providers you choose to engage with
- Payment processors
- Hosting and infrastructure providers
- Customer support providers
- Analytics and marketing partners
- Legal or regulatory authorities when required
- Professional advisors or insurers
- Affiliates or business successors in connection with mergers, acquisitions, or restructuring
- We do not sell personal information in exchange for monetary compensation.
- DesiWeds may use limited third-party analytics and advertising technologies to better understand user engagement, improve marketing effectiveness, and measure platform performance. Certain uses of cookies or advertising technologies may constitute “sharing” or “targeted advertising” under applicable privacy laws.
- Users may exercise applicable opt-out rights relating to advertising or data sharing by:
- Emailing contact@desiweds.com with the subject line “Privacy Request”
- Using any available “Do Not Sell or Share My Personal Information” link or mechanism provided through the Services
- Following applicable browser or device privacy settings where supported DesiWeds will not discriminate against users for exercising applicable privacy rights.
Data Retention
We retain information for as long as reasonably necessary to:
- Provide the Services
- Maintain business records
- Comply with legal obligations
- Resolve disputes
- Prevent fraud or abuse
- Enforce agreements Retention periods may vary depending on the nature of the information and applicable legal requirements.
- When information is no longer reasonably necessary, we may delete, anonymize, or securely destroy it.
Account Deletion & Data Rights
Depending on your jurisdiction, including California, you may have rights relating to:
- Accessing personal information
- Correcting inaccurate information
- Requesting deletion
- Opting out of certain data uses
- Limiting certain processing activities
- You may request account deletion or exercise applicable privacy rights by contacting: contact@desiweds.com
- We will respond to verifiable privacy requests within the timeframes required by applicable law, including within 45 days where required under California law. If additional time is reasonably necessary, we may extend our response period as permitted by law and notify you accordingly.
- Where permitted by law, users may designate an authorized agent to submit privacy requests on their behalf, subject to verification requirements.
- Please note that certain information may be retained as permitted or required by law, including for:
- Legal compliance
- Fraud prevention
- Security purposes
- Dispute resolution
- Contract enforcement
- Financial recordkeeping
- We may need to verify your identity before fulfilling certain requests.
California Privacy Rights
If you are a California resident, you may have additional rights under the California
Consumer Privacy Act (“CCPA”) and California Privacy Rights Act (“CPRA”), including rights
to:
- Know what categories of information we collect
- Request access to specific information
- Request deletion of certain personal information
- Correct inaccurate information
- Limit certain uses of sensitive personal information
- Opt out of certain forms of sharing or targeted advertising
- Not be discriminated against for exercising privacy rights California residents may submit requests by contacting contact@desiweds.com .
Data Security
DesiWeds uses reasonable administrative, technical, and organizational safeguards
designed to protect personal information.
However, no system can guarantee absolute security.
Users are responsible for maintaining the confidentiality of account credentials and should
promptly notify us of unauthorized activity.
Children’s Privacy
The Services are not intended for children under the age of 18.
We do not knowingly collect personal information from children.
If we become aware that we have collected information from a child without appropriate
consent, we may delete that information.
International Users
DesiWeds operates primarily in the United States.
If you access the Services from outside the United States, you understand that your
information may be transferred to and processed in the United States.
Changes to This Privacy Policy
We may update this Privacy Policy periodically.
When we do, we will revise the Effective Date above.
Continued use of the Services after updates become effective constitutes acceptance of the
revised Privacy Policy.
Contact Us
Questions or privacy-related requests may be directed to:
contact@desiweds.com
https://www.desiweds.com